Thank you for visiting our online store. We at eDirect, Inc. d/b/a The Calling Store respect the privacy of all our visitors and value the trust you place in us when you share information. This Privacy Policy explains what information we collect, how it is used and shared, how it is protected, and the options you have regarding your personal information.

By interacting with The Calling Store through our websites, by phone, email, social media, chat, or in other ways, you consent to this Privacy Policy and the practices described herein.

Information We Collect

We may collect both personal and non-personal information, including:

Personal Information (you provide directly):

• Name
• Email address
• Mailing address
• Phone number
• Payment information

Text Messaging (SMS) Policy

By texting The Calling Store at (813) 709-8794, you agree to receive conversations (external) messages from The Calling Store. Reply STOP to opt-out; Reply HELP for support; Message & data rates may apply; Messaging frequency may vary. Visit https://thecallingstore.com/privacy-policy/ to see our privacy policy and https://thecallingstore.com/terms-conditions/ for our Terms of Service.

Non-Personal or Automatically Collected Information:

• IP address
• Device details (model, operating system, general location)
• Internet activity (e.g., browsing or search history, referral links, interaction with ads or emails)
• Purchase history and product reviews
• Demographic information such as age or gender

How We Collect Information

• Directly from you when you place an order, create an account, sign up for emails, participate in a survey, submit a review, engage us on social media, or contact customer service.
• Automatically using cookies, pixel tags, and web beacons when you interact with our websites or emails.
• From third parties such as marketing or analytics partners that assist us in improving your experience.

How We Use Information

We may use your information for the following purposes:

• Fulfill, manage, and track orders
• Provide customer service and respond to requests
• Send email announcements, promotions, and offers (with your consent)
• Personalize your shopping experience with product recommendations or targeted ads
• Conduct analytics and improve website performance
• Detect and prevent fraud or security incidents

We may also use anonymized or aggregated data to analyze trends and improve our services.

Legal Basis for Processing (EU/UK Residents)

For residents of the European Union and United Kingdom, we process personal information on the following legal bases:

• Contractual necessity (to process and fulfill your orders)
• Consent (for marketing communications and optional cookies)
• Legitimate interests (fraud prevention, analytics, site improvements)
• Legal obligations (tax, accounting, or consumer protection laws)

How We Share Information

We may share your information as permitted by law, including:

• Service providers (e.g., payment processors, shipping companies, web hosting, email marketing, and analytics providers) — only with the information necessary to perform their services.
• Marketing partners that assist in delivering relevant offers and promotions.
• Legal purposes when required by law or to protect our rights, users, or the public.

We do not sell your personal information under the traditional meaning of “sale.” However, we may share data for advertising or analytics purposes as described above.

Tracking Tools & Cookies

We and certain third parties use cookies, pixel tags, and web beacons for purposes such as:

• Ensuring the website functions properly
• Remembering your preferences or login state
• Delivering relevant ads and promotions
• Measuring website and email effectiveness

Most browsers allow you to control cookie usage in settings. Disabling cookies may limit some functionality.

Targeted Advertising & Do Not Track

We may use your information for targeted advertising. You can opt out at any time by unsubscribing from marketing emails or contacting us.

Currently, our websites do not respond to “Do Not Track” signals. However, we honor legally required opt-out mechanisms in states that mandate them.

Managing Your Preferences

• Update your account information by logging into your account.
• Unsubscribe from marketing emails using the “unsubscribe” link.
• Contact us to request access, correction, or deletion of your personal information.

📧 Email: pr*****@*************re.com
📞 Phone: Phone: (813) 709-8794

Business Hours:

• Mon–Fri: 9:00 AM – 5:00 PM EST
• Sat: 10:00 AM – 3:00 PM EST
• Closed Sunday & some holidays

Data Retention

We retain your information only as long as necessary to fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce agreements. When information is no longer needed, it is securely deleted or anonymized.

Children’s Privacy

Our websites are not directed to children under 13, and we do not knowingly collect personal information from children. If we learn that we have collected personal information from a child under 13, we will delete it promptly.

California Residents (CCPA)

California residents have the following rights under the California Consumer Privacy Act (CCPA):

• Right to Know what categories and specific personal information we collect, how it is used, and with whom it is shared.
• Right to Delete personal information we hold about you, subject to legal exceptions.
• Right to Opt Out of the “sale” of personal information as defined by California law.

To exercise these rights, contact us at pr*****@*************re.com or Phone: (813) 709-8794. To protect your information, we may request verification of your identity before fulfilling requests.

European Union / UK Residents (GDPR)

If you are located in the EU or UK, you have rights under the General Data Protection Regulation (GDPR):

• Access your personal information
• Correct or delete your personal information
• Restrict or object to processing
• Request data portability
• Withdraw consent at any time

All requests can be made to pr*****@*************re.com

International Transfers

Your information will be processed in the United States. Where legally required, we implement safeguards such as Standard Contractual Clauses approved by the European Commission.

How We Protect Your Information

We maintain physical, electronic, and procedural safeguards to secure your information. While no system is 100% secure, we use encryption and industry best practices.

• Payment data is processed securely by Square (PCI compliant).
• We never display full credit card numbers on our site.
• You may choose to save payment information, which is encrypted by our payment provider.
• We only store the last four digits of card numbers for reference.

Third-Party Links

Our websites may link to third-party websites we do not control. Their privacy practices may differ and should be reviewed separately.

Changes to This Policy

We reserve the right to update this Privacy Policy at any time. Any changes will be posted with an updated “Last Updated” date.